Coming off the heels of Campari’s acquisition of Wilderness Trail last week, Diageo swoops in with a deal of their own: Texas craft distillery Balcones will be joining the spirits giant’s portfolio.
A big announcement from OnTrend Concepts is the launch of the 2nd Annual Spirits Sales & Branding Conference. Coming off the heels of a successful inaugural event, you can read more about what’s going down March 24th in Chicago.
And now, the news…