OnTrend Concepts
Wings Digest

April 29, 2021

Ian Cook, Managing Editor

There’s a variety of flavors in the news this week. Some big developments on the restaurant side: Wingstop plans to expand widely throughout Canada, Absolute Brands developed a new virtual brand recently that spotlights wings, and Nathan’s Famous virtual brand will now be in Walmarts throughout the U.S. and Canada! Not a bad couple of weeks. However, the wing shortage spreading throughout the U.S. is hitting some of these restaurants hard, causing some to even question their traditional menus.

All this and more in this week’s Wings Digest! Enjoy!

Issue #9

Wing Zone Enters Chicken Sandwich War with New Colossal Chicken Sandwich

The chicken-sandwich war is far from over – in fact, there is a new competitor in town. Wing Zone, the fast-casual restaurant franchise known for its cooked-to-order, flavor-fused chicken wings and tenders, is introducing its biggest and best sandwich yet: the all-new Colossal Chicken Sandwich.

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Wingstop Signs 100-Restaurant Agreement for Canada

Wingstop is the award-winning wing concept with more than 1,500 locations worldwide and specializes in cooked-to-order wings, hand-sauced-and-tossed and available in 11 signature flavors, as well as hand-cut fries and house-made dips and sides.

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How Charlie Morrison George Jetson-ed Wingstop into the Future

Morrison, one of Restaurant Business’ Restaurant Leader of the Year nominees, leveraged his background in data and technology to build one of the country’s fastest growing brands.

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The Absolute Brands Debuts New Virtual Wing and Burger Concepts

The Absolute Brands is debuting two new virtual brands –JAILBIRD and Big Belly Burgers.

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Wingers Posts Record-Breaking Sales in First Quarter

After an impressive sales performance in Q1, Wingers Restaurant & Alehouse is continuing to prove that it’s a best-in-class brand with staying power.

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Nathan's Famous Partners with Ghost Kitchen Brands To Open 100 Nontraditional Stores Across the U.S. and Canada

Ghost Kitchen Brands will be selling Nathan’s Famous new menu as well as their recently launched Wings of New York virtual kitchen concept in their kitchens, with plans to grow up to 150 new locations by next year.

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Chicken Wing Shortage Leaves Restaurants Scrambling for More. ‘It’s a Predicament’

With all adults in the U.S. now eligible for COVID-19 vaccines, many are hopeful the pandemic may soon come to an end — but the restaurant industry is among many still feeling the pandemic’s financial effects.

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Restaurants Deal with Nationwide Chicken Wing Shortage

The owners of Nuby’s Steakhouse in Pocahontas, Illinois, and E. L. Flanagan’s in Highland, Illinois, said they haven’t been able to serve chicken wings like usual in their restaurants.

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Chicken Wing Shortage Forces Restaurants To Adapt

Kelvin Dooley is having to contemplate the unthinkable: He may go boneless. His Virginia Beach restaurant, J & K Style Grill, is known around the region for its crispy jumbo wings fried to order and spiced up with the shop’s trademark Kenyata or Georgia Red sauces.

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Why There Is a Chicken Wing Shortage in the U.S.

Chicken wings are the latest food item facing a shortage in the U.S. Restaurants first began to see a lack of chicken wings in February, in the run-up to the Super Bowl, but operators are still struggling to get their hands on the popular appetizer.

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No Such Cluck: Texas Is at the Center of a Tragic National Chicken Wing Shortage

After suffering a freak winter storm and rolling power outages, most Texans were hoping to avoid further statewide issues of supply. And it was going so well, until the Great Chicken Wing Shortage of 2021 struck.

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