January 10, 2023
Nick Cook, Publisher
Amidst other great headlines, the craft & emerging spirits news this week focuses on both projections for 2023 and dissecting the sober-curious and dry January.
I’ve included a recent article I wrote about this trend, but plenty of great articles throughout our industry!
And now, the news…
The spirits industry is evolving to meet shifting consumer demands and a changing world.
It’s often said that people who drink consume more alcohol both when times are good and when times are bad. But is it true?
“Customer demand for no- and low-alcohol is at an all-time high, so we’re really excited to be offering more options than ever,” she said.
Distillers double down on pandemic-era efforts to cater to home drinking as some consumers economize
The partners have produced Kauai Reserve Five-Year Single-Barrel Aged Rum, along with a commemorative bottle and box.
Okay, this commercial is just fantastic.
The phrases “dry January”, “sober curious”, “no/low alc”, and “#dampjanuary” appear throughout the internet (at least if you spend time reading about spirits).
As interest in sober lifestyles increases, brands move to capitalize on the trend.
NielsenIQ's data shows the market for nonalcoholic beer, wine and spirits grew more than 20% last year — and more than 120% over the last three years.
Jack Daniel’s owner Brown-Forman has closed its agreement to buy Venezuelan brand Diplomático, marking the firm’s first move into rum.
Remember when the subscription box came on the scene?
In a news release, they highlighted their investment in three Black-owned spirits companies – Tequila with Friends, Den of Thieves and Ego Tequila.
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