OnTrend Concepts

July 14, 2023

Peter Cook, Editor

It was great seeing many of our readers at the Ghost Kitchen Conference and the Texas Restaurant Show last weekend!  Lots of great information, insights, and networking!


We have plenty of interesting industry news this week, so take some time before the weekend to get caught up on what has been going on.


And now, the news…

Issue #147

How was the Ghost Kitchen Conference?

Just check to see what the attendees had to say themselves!

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Gordon Ramsay’s Food Stars Cook in a Ghost Kitchen

Judges include guest experts YouTuber MrBeast, CEO of Uber Eats Dara Khosrowshahi and COO of Panera Bread Debbie Roberts!

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Everytable Raises $25M for their Ghost Kitchen Concept

Everytable prepares everything from scratch, packaging meals off-site in large 'ghost' kitchens before delivering to retail locations daily.

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The big takeaway from the Texas Restaurant Association Show: Optimism

Texas has gained more residents in the past two years than any other state in the nation, which is driving some optimism among restaurant operators.

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WOWorks Unveils Seven New Virtual Brands

Ranging from delectable sandwiches to irresistible acai bowls, these new online-only delivery and takeout concepts harness the power of WOWorks' strategic collaboration with Olo.

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How Hungry House Is Leveraging Technology to Disrupt the Ghost Kitchen Industry

Hungry House is using technology to reach customers across sales channels and connect chefs with fans around the country.

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Dave’s Hot Chicken has named a new CMO and CTO

Brad Haley's previous roles include CMO for IHOP and CKE Restaurants, while Leon Davoyan joins the company from Kitchen United.

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Red Robin pulls the plug on MrBeast Burger and its own virtual brands

MrBeast Burger, a concept developed by Virtual Dining Concepts and YouTube personality Jimmy Donaldson, who styles himself as MrBeast, was offered alongside Red Robin’s proprietary virtual brands. Chicken Sammy’s, The Wing Dept. and Fresh Set are also being axed.

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'Ghost' menu massacre: Virtual brands face a reckoning as Uber Eats slashes 8,000 from its app

In March, Uber Eats began weeding out delivery-only brands clogging its app. About 8,000 brands were wiped — 3,000 more than Uber Eats anticipated when it rolled out the new rules, which were designed to ensure consumers saw authentic restaurant varieties on the app, the company said. As people at the Ghost Kitchen Conference heard last week, this is good for the industry.

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Restaurants Face Tech Backlash As QR Code Fatigue, Technology Costs, And Complexity Increase

Tech, as it turns out, can sometimes be a momentary or a lasting solution. We’re seeing the marketplace sort out which is which.

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10 Profitable Cloud Kitchen Business Models You Can Implement Today

This article explores ten profitable cloud kitchen business models that you can implement today. They have also covered some disadvantages of cloud kitchen in the article.

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Are home cooks selling food on restaurant delivery apps becoming a problem?

A viral TikTok shows a woman operating a virtual restaurant business out of her home kitchen, and the business was promptly taken down by DoorDash.

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Rational to shine spotlight on AI and dark kitchens in next webinar

Catering equipment supplier Rational will take an in-depth look at the future of ghost kitchens and the impact of AI on the industry as part of its next TrendTalk webinar.

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UAE restaurants mandated to offer shade and water to delivery riders amid rising temperatures

The new guidelines aim to ensure delivery riders' safety, welfare, and work quality.

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UAE’s Kitopi reveals solar-powered kitchen in Dubai

The multi-brand restaurant chain Kitopi partners with Yellow Door Energy to build a 838 megawatt-hours per year solar-powered.

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UAE-based GrubTech, Geidea team up to provide e-payment solutions for restaurants, cloud kitchens in Egypt

Commenting on the agreement, CEO and Founder of GrubTech Mohamed Al Fayed said that part of the company’s strategy aims at expanding by establishing grand commercial partnerships with the major key players in the food and beverages (F&B) market in the MENA region.

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