OnTrend Concepts

September 30, 2020

Peter Cook, Editor

As Fazoli’s launches a new dimension of their ghost kitchen concept, and The Local Culinary adds new restaurants to their platform, the ghost kitchen world continues to expand and thrive! A few articles explore the question, “As restaurants begin to open, will they leave ghost kitchens and virtual brands out to dry?”. It’s an interesting question to explore–certainly things will not be the same. But all indications seem to suggest that what once was a developing trend is now turning into a staple of normal, everyday life. We’re lucky to see it all happening at the outset!

As you stay up to date with your Ghost Kitchen Digest, share it with your colleagues and friends! We love providing this service to you and would love to share it with more people.

Finally, look out for a special announcement coming to you by the end of this week! In the meantime, enjoy the Ghost Kitchen Digest!

Issue #10

Fazoli’s Launches New Chicken Wing Concept 'Wingville'

After conducive tests that showed nearly an 11 percent increase in sales at select locations, Fazoli’s is launching chicken wings in a variety of craveable flavors.


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The Local Culinary Adds Five New Brands

Following the successful launch of its groundbreaking ghost kitchen franchise model in July of this year, The Local Culinary has added five new brands to its growing roster of offerings, which now totals nearly 50 unique virtual restaurant concepts.


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Johnny Rockets Gives FAT Brands the Muscle It's Been Looking For

CEO Andy Wiederhorn says the classic brand's future includes plant-based items and ghost kitchens.


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Global Cloud Kitchen Market To Reach $71.4 Billion by 2027

Increase in demand for online food delivery, surge in demand for international cuisine, and implementation of tech-savy ordering system across the globe propel the growth of the global cloud kitchen market.


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Darden CEO: Virtual Brands a 'Distraction'

The Olive Garden parent won't be getting in the ghost kitchen concept game any time soon.


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Yummy Corporation Raises $12M To Expand Its Ghost Kitchen Network

Indonesia-based cloud kitchen management company Yummy Corporation has raised a $12 million Series B round of funding.


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India Food Delivery Market: Evolution & the Road Ahead

The FoodTech sector in India witnessed the inception of 1500+ startups and attracted $4 Bn+ in venture funding since 2014.


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Behind the Scenes at a Ghost Kitchen

There's been a lot of buzz about ghost kitchens recently, but how do these places actually work?


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Delivery Is in the Details: an Interview with TGI Fridays CEO Ray Blanchette

Blanchette underlines that a key factor to success is taking care of the small details. From order to pick-up, TGI Fridays tends to all the important details that create customer satisfaction and restaurant success.


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How REEF Kitchens Is Riding the Wave of Delivery Demand

REEF Kitchens has a unique business. But its model is more traditional than you think.


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Why Virtual Kitchens Are Disrupting the Food and Beverage Industry

As technology rapidly advanced, so did innovation within the food and beverage sector.


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Keep the Change: Quick Service Restaurant Trends with Real Staying Power

Restaurants across all categories have had to adapt to the new reality we all face. These changes have often been fluid due to quickly evolving government regulation, CDC guidelines, and changing consumer sentiment.


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An Insider’s View on Ghost Kitchens and Delivery

Interview with Meredith Sandland, Author & Advisor, Deliver the Dish.


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How Chains Are Automating the Curbside Experience

Customers calling in for their food upon arrival have created logistical headaches for many restaurants new to curbside, and they are turning to geofencing and integrated alert systems.


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How Do Restaurants Thrive and What’s Next?

What is the role of restaurants in the future, when almost everything is a ghost restaurant because of the pandemic?


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Cloud Kitchens—Dining in the Digital Age

India - Fasoos, Behrouz Biryani, Fresh Menu and Box 8 may be some of the cloud kitchens one is familiar with but the list is growing.


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Rise of the Ghost Kitchens: How Virtual Restaurants Are Reshaping L.A.'s Dining Economy

In a remarkably short span, L.A. has become a national epicenter for this booming business, one that has attracted billions in tech industry investment and, fueled by a restaurant-crippling pandemic, has the potential to fundamentally reshape the way we dine.


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Red Cow Owner To Launch 'Virtual Food Hall' Delivery Option in Twin Cities

Kenwood Food and Beverage will allow Shimp to test out new food concepts prior to opening a brick-and-mortar restaurant. It will feature four restaurant concepts people can order from for delivery.


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Central Kitchen To Launch As Online Food Hall with Six Virtual Restaurants

Two longtime Portland food restaurateurs, John Plew and Keith Castro, announced the launch of Central Kitchen, an online food hall with six virtual restaurants and one shared kitchen.


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This Delivery-Only Restaurant Is Serving Hot Chicken with Harissa Horseradish

Charlie’s Hot Chicken, a new delivery-only business specializing in the quintessential Nashville dish, has landed on delivery apps like Postmates and UberEats, offering brined, fried, and spice-dipped chicken on sandwiches, loaded fries, and salads.


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‘Sam the Cooking Guy' To Launch Ghost Kitchen at Seaport Village

Pandemic or not, San Diego’s food scene is keeping busy these days. Local celebrity Sam “The Cooking Guy” Zien is whipping up fresh eats over at a “ghost kitchen” in Seaport Village.


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