1st Annual
Please join us at the Fairmont Austin for The 1st Annual Spirit Sales & Marketing Conference! Craft spirits and emerging spirits brands are bringing vibrancy and creativity to the alcohol world. Spirits enthusiasts today are seeking new brands with a compelling story, attractive brand identity, and abundant availability.
This event will bring together leaders from craft distilleries, brand owners, importers, distributors, brokers, restaurant and retail alcohol buyers, compliance consultants, ecommerce specialists, marketing and branding experts, and industry analysts to share insights, form new partnerships, and network with other industry leaders.
Having great liquid is only half the battle… next, get it into the consumer’s glass.
$695
first 100 registrants
$895
general registration
- Access to presentations and exhibits
- The attendee list after the event
- Access to presentation slides following the Event*
- Coffee and beverages throughout the day
- Morning & afternoon refreshment breaks
- A plated lunch
- Networking reception with food & open bar
- Opportunity to network with industry leaders
Conference Speakers
Matt Cook
Nick Cook
Pete Cook
Preliminary Schedule
The conference agenda is in development, but you can rest assured we will have the industry’s leading experts.
Our agenda is “panel-heavy”, where we avoid sales pitches and engage in great conversations.
Please do not hesitate to contact Nick Cook (nick@ontrendconcepts.com) to suggest a speaker or topic for the agenda.
Wednesday - June 1, 2022
| Time | Description |
|---|---|
| 6:00 am | Exhibitor Setup Begins |
| 7:00 pm | Speaker/Sponsor VIP Reception (invite only) |
| 10:00 pm | Exhibitor Setup Ends |
Thursday - June 2, 2022
| Time | Description |
|---|---|
| 6:30 am | Exhibitor Setup |
| 8:15 am | Breakfast Buffet in Exhibit Hall |
| 9:00 am | Conference Kickoff & General Sessions |
| 10:30 am | Morning Networking Break in Exhibit Hall |
| 11:00 am | General Sessions |
| 12:00 pm | Networking Lunch |
| 1:15 pm | General Sessions |
| 3:00 pm | Afternoon Networking Break in Exhibit Hall |
| 3:30 pm | General Sessions |
| 5:00 pm | Networking Happy Hour Reception in Exhibit Hall |
| 6:30 pm | Evening Free for client dinners and informal networking |
Friday - June 3, 2022
| Time | Description |
|---|---|
| 8:15 am | Breakfast Buffet in Exhibit Hall |
| 9:00 am | Conference Kickoff & General Sessions |
| 10:30 am | Morning Networking Break in Exhibit Hall |
| 11:00 am | General Sessions |
| 12:00 pm | Conference Closes |
| 12 - 3 pm | Exhibit Hall Breakdown |
Conference Venue & Lodging | Fairmont Austin
A towering icon within a vibrant Central Business District, Fairmont Austin is uniquely located in downtown Austin amid the greenery of Palm Park and Waller Creek. The 37-story luxury hotel features 1,048 richly appointed guest rooms and suites with picturesque vistas of Lady Bird Lake, a dramatic cityscape and the State Capitol.
Discounted Room Rate
$219 per night
Fairmont Austin • 101 Red River Street • Austin, TX 78701 • (512) 600-2000
Sponsorship Opportunities
Interested in non-exhibiting sponsorship opportunity? Contact Peter Cook at pcook@ontrendconcepts.com
PLATINUM
SILVER
GOLD
BRONZE
Sponsor Add-Ons
Sponsoring companies can enhance their sponsorship and expand their presence at the conference but adding one or more of the following options to their sponsorship.
Happy Hour Reception Sponsor - $1000
Your product will be one of the exclusive spirits options for our Networking Happy Hour
- Logo on event website, select signage, and marketing emails
- Option to provide branded glassware for the bar to use to serve drinks at the reception
*** Only available to distilleries or spirits brand owners who have Texas distribution and the ability to sell to the Fairmont Austin ***
*** This sponsorship is only available to distilleries who are sponsors or who have employees registered for the conference. ***