Day 3

8:30 am	Networking Breakfast Buffet Congressional Foyer
9:00 am	Welcome Remarks Congressional B
9:15 am	Understanding the World of Non-Alcoholic Spirits • Tom Cortez, Founder & CEO, Emergent Beverage Congressional B
9:45 am	Dissecting the Effectiveness of Advertisements in the Spirits Industry Congressional B
10:15 am	Morning Networking Break Congressional Foyer
10:45 am	Growing from Local Brand to Regional and Beyond • Kate Dingwall, Spirits Writer, Freelance [M] • Sean Foley, Co-Founder, Nine Banded Whiskey • Brent Looby, Founder, Desert Door Texas Sotol • Rob Cordes, Director of Marketing, Garrison Brothers Congressional B
11:30 am	Fireside Chat with Chip Tate Chip Tate • President & Head Distiller, Tate & Co. Distillery * President & Head Coppersmith, Tate Craft Copperworks • Founder, Balcones Distilling • Two-Time Winner of Whisky Magazine's Craft Whisky Distiller of the Year • World Wizard Distiller of the Year • Wizards of Whisky US Craft Whisky Distiller of the Year Congressional B
12:00 pm	Conference Closes Congressional B

Day 1

Day 2