Robert Kuypers
Robert Kuypers
Director of Strategic Solutions
Edison Trends

Robert Kuypers is a respected restaurant industry veteran with over 25 years of experience working every position in a restaurant, from back to front of the house.  He served as a marketing and beverage lead for TooJay’s, Tony Roma’s, Friendly’s and Jamba Juice.  Starting at the age of 15, as a busser, Robert quickly worked his way up to Area Marketing Director, for TooJay's Restaurant, while still in college and even became a master brewer.  Following 6 years at TooJay’s, Robert was recruited by Zimmerman Advertising to run the advertising efforts of the legacy brand Friendly’s Restaurants.  During his stewardship, they saw the first positive quarter in over a decade. Robert transitioned to Tony Roma’s as the Director of Marketing and Beverage eventually garnering the responsibility of national marketing efforts for Jamba Juice's corporate stores.  Robert was then recruited by one of his vendors, Cardlytics, to come work with their burgeoning restaurant team.  He played a pivotal role in helping the company launch from seed stage to a large public company.  He was then head-hunted by Edison Technology as a key strategist and sales specialist within their restaurant division.

Robert Kuypers
Robert Kuypers
Director of Strategic Solutions
Edison Trends

Robert Kuypers is a respected restaurant industry veteran with over 25 years of experience working every position in a restaurant, from back to front of the house.  He served as a marketing and beverage lead for TooJay’s, Tony Roma’s, Friendly’s and Jamba Juice.  Starting at the age of 15, as a busser, Robert quickly worked his way up to Area Marketing Director, for TooJay's Restaurant, while still in college and even became a master brewer.  Following 6 years at TooJay’s, Robert was recruited by Zimmerman Advertising to run the advertising efforts of the legacy brand Friendly’s Restaurants.  During his stewardship, they saw the first positive quarter in over a decade. Robert transitioned to Tony Roma’s as the Director of Marketing and Beverage eventually garnering the responsibility of national marketing efforts for Jamba Juice's corporate stores.  Robert was then recruited by one of his vendors, Cardlytics, to come work with their burgeoning restaurant team.  He played a pivotal role in helping the company launch from seed stage to a large public company.  He was then head-hunted by Edison Technology as a key strategist and sales specialist within their restaurant division.