Pretty light week for pop-up news, though we did not include the vast majority of the announcements for individual pop-up openings. It strikes me that much of the pop-up news is surrounding municipalities who are trying to help local businesses by launching pop-up areas for outdoor dining and pop-up retail. While several cities (Cleveland, Portsmouth, Nottingham, etc.) have done a nice job of developing the concept and publicizing it, it seems that every city and most mid-size (and larger) towns would benefit by pursuing similar concepts. There might be a great opportunity for a company with a lot of pop-up experience to develop a consulting service to offer to these municipalities. There is a real need and opportunity out there.
Enjoy the newsletter and have a great weekend!