Remarkable week for ghost kitchen and virtual brand news! The first article really jumped out at me and I am surprised it has not received more coverage by other media sources (other than an article we included in last week’s issue). MrBeast has some big news, and other industry leaders are making adjustments to their virtual offerings. There is also some good analysis in this issue, and interesting articles from ghost kitchen professionals around the world.
Reach out to Pete Cook (pcook@ontrendconcepts.com) if you are interested in talking about international expansion. Pete has meetings with industry leaders in the UK, EU, and UAE coming up, just to talk about how their approach international expansion, how they find the right partners, etc. We’d love to have you as part of the conversation as well!
And now, the news…